Unity Church of Fort Smith, AR Sign

When your building has a steeple, stained glass windows, and is made of stone and brick, most people in the Western World will know that your building is a church. When your architecture tells your story, you don’t need much of a sign.

Written by Bill Olen

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Ford Meter Box Co. Razorback Cover

Today we went to a wedding in Ft. Smith, AR. Outside the church, I spotted this water meter box cover with the Arkansas Razorback Logo. It turn out that the Ford Meter Box Co. turns 108 years old next Wednesday. Their website doesn’t use a logo on their homepage, but they do have a logo celebrating their hundredth birthday. It seems they made it past a hundred years by using their customers logos instead of their own. Now that’s user centered design for you!

Written by Bill Olen

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