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Robert Scoble talks about the Social Media Starfish as a Conversion Engine:

What are the legs of the social media starfish?
1. Blogs.
2. Photos. Flickr. Smugmug. Zooomr. Photobucket. Facebook. Et al.
3. Videos. YouTube. Kyte. Seesmic. Facebook. Blip. DivX. Etc.
4. Personal social networks. Facebook. BluePulse. MySpace. Hi5. Plaxo. LinkedIn. Bebo. Etc.
5. Events (face to face kind). Upcoming. Eventful. Zvents. Facebook. Meetup. Etc.
6. Email. Integration through Bacn.
7. White label social networks. Ning. Broadband Mechanics. Etc.
8. Wikis. Twiki. Wetpaint. PBWiki. Atlassian. SocialText. Etc.
9. Audio. Podcasting networks. BlogTalkRadio. Utterz. Twittergram. Etc.
10. Microblogs. Twitter. Pownce. Jaiku. Utterz. Tumblr. FriendFeed. Etc.
11. SMS. Services that let organizations build SMS into their social media starfishes. John Edwards is one example.
12. Collaborative tools. Zoho. Zimbra. Google’s docs and spreadsheets. Etc.

How many legs does your starfish have?

One Response so far | Have Your Say!

1. Microchunk.TV » Blog Archive » Wild West Web Video
   November 27th, 2007 at 7:08 pm #

   [...] describes the Gold Rush/Land Rush on Google Video search, and the need to get a Clue about the Social Media Starfish! Written by Bill Olen SHARETHIS.addEntry({ title: “Wild West Web Video”, url: [...]