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Robert Scoble spotted the Rush to video search keywords back in 11/27/07. We predicted the end on 10/26/08. Six months ago, the keywords we watch on Google had 2 or 3 thumbnailed videos on page one, now they have 0 or 1. In the last month, competitive keywords on YouTube have results that change daily as YouTube tweaks their algorithms. Authority seems to be determined first by Keywords, then by Views when an order of magnitude greater, and then by Ratings when extreme one star or five stars. So now it’s back to delivering value by creating videos that inform, entertain, amuse, or uplift, delivering value by communicating unique quality.

You know the Gold Rush is over when they start hanging the claim jumpers!