More Mobile VSEO

Mar 30, 2009

People always want more emersive experiences with greater mobility and less delay.

Written by Bill Olen

Then so can we! Thanks to Boing Boing.

Written by Bill Olen

by Bill Olen | Categories: Fun, How To, Other People | 1 Comment

Uplifting People

Feb 17, 2009

When times are physically challenging, some people go to their spiritual purposes. Today I came across three uplifting posts: Hugh McCleod’s dear crazy, deranged fools…, Loren Feldman’s Todd Elrod Is A Big Dreamer, and Jonathan Rosenberg’s From the height of this place.

Is this a great country, or what?

Written by Bill Olen

This is a short review and demo of the Libec LS-22 Tripod. You can find the tripod here: B&H

Written by Misty Olen

Voice Trust Stuff

Dec 17, 2008

This morning I came across a great quote in Chris Anderson’s post The rise of “retail blogs”Voice builds trust and trust sells stuff.
Here at microCHUNK.TV we have been looking for our voice for the last four years, and we think we have just about found it. Thanks for listening!

Written by Bill Olen

Mobile VSEO

Nov 18, 2008

We found some old footage that helps make a new point about Mobile Video Search Engine Optimization:
If you optimize for Google, YouTube, and iPhone now, you will have even greater success when the iPhone supports Flash or more video sharing sites support the iPhone, and when Google Maps supports video on the iPhone.

Written by Bill Olen

Bucks Gone Wild

Nov 16, 2008

We have always had a gradually increasing viewership of our videos, but over the last three months we’ve had an acceleration due to one video — Buck Mating Sounds—Deer Sounds. As you can see, it is the reverse of the usual pattern of peaking early, then fading. The only explanation we could imagine is deer hunting season, but we’ll see what happens.

Written by Bill Olen

Viral VSEO

Nov 9, 2008

About 1% of our videos are big hits, about 10% are successes, about 50% are OK, and about 40% are failures. Pretty much the same percentages as Babe Ruth.

For Viral VSEO, all the rules of video search engine optimization still apply, but here are three more things you need to do:

  • 1. Focus on your unique quality
    2. Get and Stay cash flow positive
    3. Keep producing more quantity and quality.
  • Written by Bill Olen

    VSEO

    Oct 30, 2008

    We talk about the whole point of Video Search Engine Optimization — People finding You.

    Written by Bill Olen

    Video SEO

    Oct 28, 2008

    We lay out the five Key Areas for Video SEO:
    1. Keep It Short and Sweet
    A. Video Length — microchunk when possible
    B. Sponsorship — use product placement and brand integration, not pre, mid, and post rolls
    C. Title — use three words to avoid truncation

    2. Optimize Metadata
    A. Use a thumbnail that pops
    B. Use keywords on title, description, and tags
    C. Put full URL as first line of description as call to action
    D. Add closed captions and annotations

    3. Use Google Maps
    A. Geotag always to show up in Google Maps user generated content
    B. Create Google business listings and post videos to them
    C. Create Google My Maps and post videos to them

    4. Build Community
    A. Respond to all channel and video comments
    B. Search for related videos and favorite, comment, and video respond
    C. Link back to your site, blog, and social networking profiles

    5. Track Distribution
    A. Distribute and analyze across multiple video sharing sites with TubeMogul
    B. Follow YouTube Insight

    Written by Bill Olen

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